Top Apparel & Fashion Websites in Hungary

Name: Top websites in Hungary (Apparel & Fashion)
Creator: Semrush
License: https://semtest.toolsnovintrend.ir/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Hungary, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

aboutyou.hu

1.04M

37.01%384.3K

62.99%654.14K

↓2.93%

↓4.35%

Direct

ecipo.hu

949.5K

23.92%227.14K

76.08%722.35K

↓11.12%

↑0.08%

Direct

shein.com

911.66K

23.39%213.2K

76.61%698.45K

↓2.75%

↑74.26%

Direct

bonprix.hu

831.82K

19.07%158.66K

80.93%673.17K

↑5.03%

↑0.15%

Direct

sinsay.com

782.64K

23.12%180.94K

76.88%601.69K

↓7.56%

↓21.1%

Direct

hm.com

767.74K

34.04%261.3K

65.96%506.44K

↓12.03%

↓22.51%

Direct

reserved.com

734.02K

19.45%142.77K

80.55%591.25K

↑38.87%

↑4.22%

Direct

deichmann.com

623.46K

14.02%87.4K

85.98%536.05K

↑0.1%

↓22.32%

Direct

threads.com

607.46K

40.69%247.15K

59.31%360.31K

↓6.74%

↑366.28%

Direct

ccc.eu

406.91K

23.29%94.76K

76.71%312.16K

↓22.53%

↓36.24%

Direct

answear.hu

381.86K

33%126.02K

67%255.84K

↑33.87%

↓15.86%

Direct

glami.hu

322.21K

16.52%53.22K

83.48%268.99K

↓0.61%

↓15.86%

Direct

gate.shop

287.85K

12.22%35.17K

87.78%252.69K

↓10.8%

↓19.29%

Direct

zara.com

268.66K

53.14%142.75K

46.86%125.91K

↓17.49%

↓30.2%

Direct

mohito.com

258.48K

23.29%60.2K

76.71%198.28K

↑52.9%

↓21.33%

Direct

lelosi.hu

254.62K

7.25%18.46K

92.75%236.15K

↑109.77%

↑39.69%

Direct

dorko.hu

204.2K

11.76%24.01K

88.24%180.19K

↑92.79%

↓11.75%

Direct

myspringfield.com

200.15K

18.69%37.4K

81.31%162.76K

↑6.39%

↑0.68%

Direct

footshop.hu

199.26K

29%57.78K

71%141.48K

↑35.48%

↓0.08%

Direct

traderie.com

192.01K

8.86%17K

91.14%175.01K

↑654.02%

↑147.87%

Direct

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Key Insights on Top Apparel & Fashion Websites in Hungary on July 2026

As of July 2026, aboutyou.hu leads Apparel & Fashion in Hungary with 1.04M monthly visits. Its audience skews mobile-first (37.01% desktop / 37.01% mobile), and traffic is down month over month -2.93% and down year over year -4.35%. ecipo.hu holds second with 949.5K visits and a mobile-leaning mix (23.92% desktop / 76.08% mobile), while shein.com ranks third with 911.66K visits.

Across the leaders, trendhim.com is the most mobile-first (100% of visits), whereas printify.com is the most desktop-reliant (90.73%). Momentum favors traderie.com in the latest month (654.02%), while ralphlauren.eu shows the steepest pullback.

Acquisition patterns also differ: aboutyou.hu is driven primarily by search, aboutyou.hu by direct, and aboutyou.hu by referral; overall, 92 of the top 100 sites are direct-led, 7 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Hungary