Top Beauty & Cosmetics Websites in Hong Kong

Name: Top websites in Hong Kong (Beauty & Cosmetics)
Creator: Semrush
License: https://semtest.toolsnovintrend.ir/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Hong Kong, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

fragrantica.asia

214.87K

2.73%5.87K

97.27%209K

↓32.77%

↑757.45%

Direct

sasa.com.hk

205.57K

35.16%72.28K

64.84%133.3K

↑16.77%

↑23.81%

Search

fragrantica.com

151.66K

17.91%27.16K

82.09%124.51K

↑65.83%

↑74.23%

Search

oliveyoung.com

90.88K

37.5%34.08K

62.5%56.8K

↓36.12%

↑99.03%

Direct

ohmyglow.co

87.47K

20.4%17.84K

79.6%69.63K

↑178.85%

↑75.06%

Direct

sephora.hk

75.07K

60.07%45.09K

39.93%29.98K

↑50.55%

↑24.54%

Search

boots.com

66.53K

8.78%5.84K

91.22%60.69K

↓15.9%

↑54.28%

Direct

voguehk.com

62.63K

23.9%14.97K

76.1%47.66K

↓7.84%

↓12.33%

Search

stylevana.com

51.25K

42.77%21.92K

57.23%29.33K

↑15.19%

↑58.45%

Direct

strawberrynet.com

38.76K

63.04%24.43K

36.96%14.33K

↑27.04%

↓30.61%

Direct

dokodemo.world

38.65K

21.38%8.26K

78.62%30.39K

↑202.2%

↑20.33%

Direct

lrp.com.tw

34.21K

0.5%172

99.5%34.03K

↑6,085.53%

↓8.91%

Direct

superdrug.com

31.13K

5.8%1.81K

94.2%29.32K

↑5.06%

↑185.55%

Direct

alphabeauty.com.hk

28.75K

35.42%10.18K

64.58%18.56K

↑87.43%

↑82.04%

Direct

yesstyle.com

28.72K

84.37%24.23K

15.63%4.49K

↓42.49%

↓46.01%

Direct

she.com

27.43K

40.98%11.24K

59.02%16.19K

↑3.44%

↓30.34%

Direct

charlottetilbury.com

25.57K

11.6%2.97K

88.4%22.6K

↑253.95%

↑180.53%

Search

alpecin.com

24.32K

1.67%406

98.33%23.91K

↓43.92%

↑278.72%

Direct

perfectcorp.com

23.39K

34.32%8.03K

65.68%15.36K

↑56.87%

↑13.32%

Search

mimingmart.com

22.67K

5.3%1.2K

94.7%21.46K

↑87.33%

↑53.36%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Hong Kong on April 2026

As of April 2026, fragrantica.asia leads Beauty & Cosmetics in Hong Kong with 214.87K monthly visits. Its audience skews mobile-first (2.73% desktop / 2.73% mobile), and traffic is down month over month -32.77% and up year over year 757.45%. sasa.com.hk holds second with 205.57K visits and a mobile-leaning mix (35.16% desktop / 64.84% mobile), while fragrantica.com ranks third with 151.66K visits.

Across the leaders, superpharm.pl is the most mobile-first (100% of visits), whereas youngliving.com is the most desktop-reliant (100%). Momentum favors paulandjoe-beaute.hk in the latest month (92,500%), while lanecrawford.com.hk shows the steepest pullback.

Acquisition patterns also differ: fragrantica.asia is driven primarily by search, fragrantica.asia by direct, and fragrantica.asia by referral; overall, 46 of the top 100 sites are direct-led, 48 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Hong Kong