Top Beauty & Cosmetics Websites in Armenia

Name: Top websites in Armenia (Beauty & Cosmetics)
Creator: Semrush
License: https://semtest.toolsnovintrend.ir/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Armenia, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sephora.com

34.76K

99.17%34.47K

0.83%290

↓24.89%

↑66.78%

Direct

fragrantica.com

15.21K

98.01%14.9K

1.99%302

↓17.45%

↑88.37%

Direct

fragrantica.ru

11.66K

89.75%10.47K

10.25%1.2K

↓17.47%

↑131.27%

Direct

lifestyleperfume.am

6.96K

91.57%6.37K

8.43%586

↓21.75%

↑50.04%

Search

goldapple.ru

5.09K

100%5.09K

-

↓35.05%

↓10.93%

Direct

oriflame.com

5.08K

100%5.08K

-

↓24.99%

↓27.37%

Direct

randewoo.ru

4.54K

100%4.54K

-

↑175.38%

↑59.67%

Referral

burmunk.am

3.72K

100%3.72K

-

↓70.47%

↑47.18%

Search

flaconi.de

3.48K

100%3.48K

-

↓33.61%

↑60.33%

Direct

letu.ru

3.32K

92.17%3.06K

7.83%260

↓8.99%

↑32.99%

Referral

maryparfum.am

1.98K

100%1.98K

-

↓54.47%

↓0.24%

Search

douglas.de

1.96K

100%1.96K

-

↓30.81%

↓19.06%

Direct

charlottetilbury.com

1.8K

100%1.8K

-

↑113.05%

↑34.88%

Direct

sheglam.com

1.78K

100%1.78K

-

↑2,146.84%

↑102.51%

Direct

hourglasscosmetics.com

1.65K

100%1.65K

-

↑10.15%

↑478.55%

Direct

jolse.com

1.41K

7.09%100

92.91%1.31K

↓41.96%

↑352.79%

Direct

sephora.de

1.38K

91.5%1.26K

8.5%117

↑151.74%

↓34.9%

Direct

kikocosmetics.com

1.35K

100%1.35K

-

↓10.51%

↑52.01%

Search

rivegauche.ru

1.29K

100%1.29K

-

↓41.76%

↑54.74%

Referral

notino.de

1.2K

100%1.2K

-

↑16.46%

↓15.77%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Armenia on April 2026

As of April 2026, sephora.com leads Beauty & Cosmetics in Armenia with 34.76K monthly visits. Its audience skews desktop-first (99.17% desktop / 99.17% mobile), and traffic is down month over month -24.89% and up year over year 66.78%. fragrantica.com holds second with 15.21K visits and a desktop-leaning mix (98.01% desktop / 1.99% mobile), while fragrantica.ru ranks third with 11.66K visits.

Across the leaders, thefragranceshop.co.uk is the most mobile-first (100% of visits), whereas goldapple.ru is the most desktop-reliant (100%). Momentum favors sheglam.com in the latest month (2,146.84%), while esteelauder.com shows the steepest pullback.

Acquisition patterns also differ: sephora.com is driven primarily by search, sephora.com by direct, and sephora.com by referral; overall, 62 of the top 100 sites are direct-led, 28 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Armenia