Top Wholesalers & Liquidators Websites in New Zealand

Key Insights on Top Wholesalers & Liquidators Websites in New Zealand on April 2026

As of April 2026, jarussell.co.nz leads Wholesalers & Liquidators in New Zealand with 68.94K monthly visits. Its audience skews desktop-first (79.87% desktop / 79.87% mobile), and traffic is up month over month 22.93% and down year over year -9.04%. ezlok.com holds second with 60.28K visits and a mobile-leaning mix (0% desktop / 100% mobile), while hairandmore.co.nz ranks third with 55.39K visits.

Across the leaders, ezlok.com is the most mobile-first (100% of visits), whereas anzor.co.nz is the most desktop-reliant (100%). Momentum favors hbr.co.nz in the latest month (13,810.53%), while southernwoods.co.nz shows the steepest pullback.

Acquisition patterns also differ: jarussell.co.nz is driven primarily by search, jarussell.co.nz by direct, and jarussell.co.nz by referral; overall, 42 of the top 100 sites are direct-led, 53 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.