Top Travel & Tourism Websites in Finland

Key Insights on Top Travel & Tourism Websites in Finland on January 2026

As of January 2026, ilmatieteenlaitos.fi leads Travel & Tourism in Finland with 12.05M monthly visits. Its audience skews mobile-first (21.22% desktop / 21.22% mobile), and traffic is down month over month -2.48% and down year over year -2.9%. vr.fi holds second with 1.84M visits and a mobile-leaning mix (20.49% desktop / 79.51% mobile), while booking.com ranks third with 1.68M visits.

Across the leaders, shipfriends.gr is the most mobile-first (100% of visits), whereas virmalised.ee is the most desktop-reliant (100%). Momentum favors kempinski.com in the latest month (10,027.63%), while easytravel.eu shows the steepest pullback. On a yearly view, magicalnepal.com posts the strongest expansion (44,170.73%), contrasted with thaiklupi.fi (-67.58%).

Acquisition patterns also differ: ilmatieteenlaitos.fi is driven primarily by search, ilmatieteenlaitos.fi by direct, and ilmatieteenlaitos.fi by referral; overall, 79 of the top 100 sites are direct-led, 17 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.