Top Hospitality Websites in Macedonia

Key Insights on Top Hospitality Websites in Macedonia on January 2026

As of January 2026, booking.com leads Hospitality in Macedonia with 161.43K monthly visits. Its audience skews desktop-first (95.76% desktop / 95.76% mobile), and traffic is up month over month 13.62% and up year over year 18.46%. agoda.com holds second with 9.43K visits and a mobile-leaning mix (45.4% desktop / 54.6% mobile), while fibula.com.mk ranks third with 7.49K visits.

Across the leaders, addresshotels.com is the most mobile-first (100% of visits), whereas assd.com is the most desktop-reliant (100%). Momentum favors hotelbrain.com in the latest month (728.07%), while cloudbeds.com shows the steepest pullback. On a yearly view, assd.com posts the strongest expansion (2,675.17%), contrasted with locktrip.com (-73.65%).

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 50 of the top 100 sites are direct-led, 34 are search-led, and 10 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.